More tips on blogging…..

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Adding a photo enhances your post to your blog as well.  If you are writing about a service or product your business offers, why not go find a photo or clipart that communicates a “feeling” about that service or product.  Oh yes, you could simply add a photo of the product or a  photo of [...]

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Tips for blogging about your business or passion….

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One of the most common comments I get from people when I suggest they implement a blog, or start writing on their blog consistently is that they have nothing to say.  For a “career” writer that is called “writers block”.  For the business person who has a blog, this is because they do not understand [...]

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How are you attracting new clients today?

I was reading a white paper from HubSpot this morning on how people are choosing who they do business with, what they are buying and how they choose to spend their money.  The article I was reading discussed one of my favorite topics: push versus pull marketing. Let’s look at a handful of the stats I read about in the [...]

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Old friends, new ventures

About three years ago I met a lovely person who was changing employers and potentially even her career.  She had had a similar career path and interests that at one point I had had.  There were enough similar events & interests that caused us to form a  reasonable bond quickly.  My path at the time [...]

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Staying up-to-date on social media tools

I often wonder how people stay up-to-date on their social media tools.  Several times a month it seems like the Facebook look and feel gets tweaked.  I took a month long class on Facebook  during Q1 2011 and a lot of the information is already out of date. This month I am taking a class [...]

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My greatest challenge as a blogger – and what is yours?

To me, challenges are opportunities.  What is a nearly insurmountable challenge to some businesses is an opportunity to me.  So as I talk to potential clients and customers about how blogging is the logical bridge between their business and their social media and the rest of the world, I am frequently asked by them, “What [...]

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When friends do business with you, how do you charge?

We all would like to have friends do business with us.  They are the easiest (or are they really?) to garner as clients because they already know and trust us.  But the question begs to be asked:  How do you charge a friend?  Do you charge the going rate, a discounted rate, or do it [...]

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