expected outcomes evolved because social media tools became complex, intertwined and ever-changing. As we found ourselves getting deeper and deeper into social media marketing, our need for strategy became evident.
We found that by working to master social media, not just as a concept, but as a productive addition to the world of marketing, our business began to grow and mature. With education as a foremost requirement to master this new world, classes and seminars led us to expand our services at expected outcomes. Social Media Marketing and Strategy has become our passion, vision and mission. expected outcomes is the vehicle for helping small businesses and individuals master their fear of Social Media Marketing by developing a strategy that includes a measured Return on Investment (ROI).
Each year we attend classes on social media strategies, the tools and the techniques, needed to make a social media plan work for our clients. We invest both the money and time in our education on these tools because we are specialists in what we do. And we do it so that you do not have to. Each year we each devote at least 40 hours of class time to making sure we understand the latest developments in the tools and stratigies. When someone says they are a specialist in helping you with your social media, ask them how much time they devote to staying up to date on social media through classes and paid learning experiences. This is what separates expected outcomes from the rest of the pack.
Business people need to understand their motives, their needs, their business plan before getting involved in social media marketing. One would not go spend hundreds, or thousands, of dollars on marketing without a plan. Yet business owners go willy-nilly into social media and think it is free. There is no free lunch! You need to create marketing goals and understand your motives as well as know how to measure whether you are being successful. And then you need to integrate this into your marketing efforts off-line. That is what expected outcomes is all about: utilizing social media as a form of marketing and making sure you have an acceptable Return on Investment (ROI). Expect your Outcome!
Founding Partner:
Carlanne McCrystal
Cell # 206-227-0549
Office: 206-588-6659
email: carlanne(@)expectedoutcomes(dot)com
Business Intelligence Specialist:
Mike Bennett
Cell# 206-227-2298
Office: 206-588-6659
email: mike(@)expectedoutcomes(dot)com
Office located in Seattle WA USA
